MORE AWARDS FOR DUCATI
Readers of “Motorrad” in Germany and “In Moto” in Italy vote their “Motorcycle of the year 2007”
This
time it was the votes of readers of two top-flight international
magazines - the German publication “Motorrad” and the Italian mag “IN
MOTO” - that decreed which would be the best motorcycle of 2007. Once
again Ducati played a leading role, stealing the scene and winning both
consensus and awards – clear indicators of the continuing worldwide
success enjoyed by the latest “made in Borgo Panigale” models.
This
international award involves some of the most important magazines in
the industry. In Italy votes were gathered by the monthly magazine IN
MOTO: on Tuesday 13th March, after counting up the 24,853 ballot papers
sent in to the editors, the “Motorcycles of the year 2007” were finally
made known.
Ducati triumphed in a good three of the eight
categories into which the motorcycles were divided, winning first place
among the sports models (with the superbly stylish and high performance
1098 of course) with 29.9% of the vote. The runner-up was the MV Agusta
F4 1000 R and in third place it was Ducati yet again with the
Desmosedici RR, the esoteric and exclusive MotoGP road replica.
The
Multistrada 1100 - in the road bikes category– also came up trumps by
coming first with 12% of the votes, ahead of the Yamaha FZ1 Fazer and
the Moto Guzzi 1200 Sport. In the enduro/supermotard category it was a
landslide victory for the all-new Hypermotard (to be launched on the
market in May): sweeping aside the competition, it took a massive 33.5%
of the votes, beating the BMW R 1200 GS and KTM 950 Supermoto hands
down.
During the night of 15th March, the renowned German
magazine MOTORRAD which, with a circulation of 200,000 copies, is
Europe’s most-read bike mag, also elected the best motorcycles of 2007:
readers sent in a whopping 36,672 ballot papers.
Once again, there were eight categories and, once again, Ducati cornered the votes.
In
the sports motorcycles category awards were won by two Ducatis; in
first place came the 1098, with 12.1% of the vote, followed by the
Desmosedici RR (11.2%).
Like in Italy, it was a surprise victory for
Ducati in the enduro/supermotard category where, with a percentage of
18.3%, the Hypermotard beat – playing away! – the German BMW GS 1200
(16.8 %).
Acknowledged by 29% of readers as the best sports
motorcycle brand, Ducati trounced the opposition in this segment, too,
winning over 29 % of the readers of this authoritative German
publication, who preferred the “Reds of Borgo Panigale” to Suzuki
(12.2%) and Yamaha (10.1%).
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